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Advanced Marketing Analytics & Attribution

Stop guessing. Start proving ROI. Master GA4, GTM, Looker Studio, and BigQuery to make data-backed marketing decisions.

Tools You Will Master

GA4
GTM
LOOKER
BIGQUERY
POWER BI
Data Analyst Dashboard

Advanced Data Visualization

Building automated reporting dashboards

Quick Apply

Fast Track Admission

🔒 100% Secure. We respect your privacy.

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Data Cleaning

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Trend Analysis

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Attribution Modeling

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Conversion Optimization

Analytics Workshop

Live Implementation

Setup real GTM triggers and GA4 events on live websites.

Stop Guessing.
Start Proving Data.

Most marketers rely on default reports. We teach you to build custom tracking setups, verify data accuracy, and visualize insights. Master the analytical instruments used by top agencies.

  • checkAudit & Fix Broken GA4 Implementations
  • checkSetup Cross-Domain & E-commerce Tracking
  • checkBuild Automated Dashboards in Looker Studio
  • checkMaster Server-Side Tracking (bypassing ad-blockers)
Start Learning Analyticsbar_chart

Build a Portfolio That Gets You Hired

Don't just watch tutorials. Build enterprise-grade measurement setups that you can show off in interviews.

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Cross-Channel Attribution Model

Build a custom attribution dashboard in Looker Studio merging Facebook Ads, Google Ads, and CRM data to find true ROI.

Looker StudioBigQuerySQL
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E-Commerce Funnel Audit

Implement Enhanced E-commerce tracking to identify drop-off points in the checkout journey using GA4 & Clarity.

GA4GTMMS Clarity
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Server-Side Tracking Setup

Implement a robust conversion API (CAPI) setup using Google Tag Manager Server Container to bypass ad blockers.

GTM ServerGoogle Cloud

Who Is This Course For?

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Digital Marketers

Move from 'creative' to 'technical' marketing for higher pay.

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Statisticians

Apply your math skills to the high-growth ad tech industry.

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Business Owners

Understand exactly where your money is going.

Learn From The Best

Vikram Singh

Vikram Singh

Head of Analytics @ Pixe

Ex-Google, Flipkart

12+ years in digital analytics. Expert in auditing complex GA4 setups for enterprise brands.

Sarah John

Sarah John

Marketing Science Lead

Ex-Dentsu, Amazon

Specializes in marketing attribution and visualization. Teaches Looker Studio & PowerBI Mastery.

Alumni Outcomes

Priya Venkatesh

"I was a traditional marketer. Learning SQL and Python gave me an edge. I now analyze millions of user events daily."

Priya Venkatesh

Data Analyst at Flipkart

Sameer Khan

"The attribution modeling module is world-class. It helped us solve a major tracking issue for a banking client."

Sameer Khan

Marketing Science Lead at Dentsu

Course Curriculum

01

Module 1: Data Foundations & GA4 Mastery

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  • Understanding Data Layers & Events
  • GA4 Implementation Guide
  • Exploration Reports & Funnel Analysis
  • BigQuery Linking
02

Module 2: Technical Marketing (GTM & CAPI)

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  • Google Tag Manager Deep Dive
  • Server-Side Tracking Setup
  • Meta CAPI & Offline Conversions
  • Cookie-less Future Strategy
03

Module 3: Data Warehousing & Blending

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  • Introduction to BigQuery for Marketers
  • Supermetrics Data Connectors
  • Blending Data Sources in Looker
  • Automated Reporting Pipelines
04

Module 4: Visualization & Storytelling

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  • Looker Studio Advanced Dashboards
  • PowerBI for Enterprise Reporting
  • Client Reporting & Storytelling
  • Presenting to C-Suite

Complete Modern Data Stack

Data Collection & Tagging

tag GA4
tag GTM Server-Side
tag Meta CAPI
tag Segment

Storage & Connectors

database Google BigQuery
database Supermetrics
database SQL (Basics)
database 2Performance

Visualization

monitoring Looker Studio
monitoring PowerBI
monitoring Tableau
monitoring MS Clarity

Dual Certification

Get certified in Google Analytics 4 and Advanced Data Visualization with Pixe.

GA4 Certified
Data Analyst Level 1
GA4
verified

Frequently Asked Questions

Is this course different from Digital Marketing?expand_more
Yes. This is a technical course. While we touch on marketing concepts, 80% of the focus is on data collection, processing, and analysis using tools like SQL and Python.
Do I need coding experience?expand_more
No prior coding experience is needed. We built this curriculum for marketers, starting from scratch with SQL and Python fundamentals.
What tools will I learn?expand_more
You will master Google Analytics 4 (GA4), Google Tag Manager (GTM), Looker Studio, BigQuery, SQL, and Python (Pandas library).
Can I get a job as a Data Analyst?expand_more
Absolutely. This course prepares you for roles like Marketing Analyst, Data Analyst, and Marketing Science Executive.

Program Fees

₹29,999₹45,000
Analytics Special • 33% OFF
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No Cost EMI starts ₹2,500/mo
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Dual Certification Included

Why This Course?

FeatureUsOthers
GA4 & GTM Masterycheck_circlecancel
Server-Side Trackingcheck_circlecancel
BigQuery & SQLcheck_circlecancel